With over 30 million small businesses across the company, how can you set yours apart? More and more, technology that was once only available to big businesses is becoming accessible to small and medium-sized businesses. By looking ahead and jumping on these tech trends for 2020, you’ll set yourself up for success.
It used to seem like allowing employees to work from home meant lower productivity, but studies have since shown the opposite to be true. With fewer distractions and no commute to contend with, workers are actually more productive at home – while you save on operating expenses. Even allowing just one or two days of remote work per week can have a big impact on your business.
Automation and Customer Service
Automation and artificial intelligence can help change your business, increase your efficiency, and compete with larger companies. Automation has become accessible to SMBs in a variety of processes including marketing, data entry, and accounting.
AI has also changed the way customer service is handled. As consumers turn away from phone-based support, live chats have risen up to take its place. Chatbots that direct the customer to the appropriate solution or personnel can streamline the process for the buyer, making for a better experience.
Social Media Marketing
Your customers are on social media – and you should be, too. Using social media platforms such as Facebook, Instagram, and Twitter make you more accessible to your customers, and give you a new way to advertise. Social media influencers, who have large online followings, can help guide customers your way with product-placement postings.
Technology is changing rapidly, and while it is an investment, there are some things that are worth getting sooner rather than later. Cloud computing and 5G networks are two examples of technology that can have a large return on investment, making them worthwhile now.
By adopting these top tech trends you’ll set your business up to thrive in 2020.