Running a business today means working to find ways to get things done better and faster. Cost cutting, increasing employee productivity, positioning your product and communicating your message takes time and effort.
Color printing can change your business and transform your marketing while positively impacting your company’s bottom line.
Facts About Color Printing
Studies have shown that businesses can achieve measurable results simply by printing business documents in color. Color can increase a reader’s interest in your message, reinforce your brand, and enhance information retention.
Here are some other benefits to color printing:
• Increases readership by 80%
• Make your message 39% more memorable
• Printing your phone number in color increases phone contact by 44%
• Increase direct mail open and read rates by 55%
• Help readers locate key information 70% faster
• Increase payment response up to 30%
• Increase sales, motivation and brand recognition by 80%
Color printing motivates customers, has a positive impact on employee morale and productivity and can change your business for the better!
Are You Using Color Printing?
The fact is, most business owners don’t realize that color printing can be affordable. They view color print as a luxury.
Xerox is bringing affordable color printing to businesses like yours with machines like the WorkCentre 6505. The 6505 will help you ramp up your color output without disrupting your day-to-day workflows and processes. The 6505 makes it possible to bring outsourced printing back home to save you money and give you better control over your marketing materials and production pieces.
Contact us today and we'll show you how color printing can transform your business.